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＜p＞***“***＜strong＞This book shows how using business as a force for good, not just pursuing short-term profits, can be better for consumers, employees, local communities, the environment,＜/strong＞ ＜em＞＜strong＞and＜/strong＞＜/em＞ ＜strong＞your company's long-term bottom line.”＜/strong＞＜br /＞ ＜strong＞ーTony Hsieh,＜/strong＞ ＜em＞＜strong＞New York Times＜/strong＞＜/em＞ ＜strong＞bestselling author of＜/strong＞ ＜em＞＜strong＞Delivering Happiness＜/strong＞＜/em＞ ＜strong＞and CEO, Zappos.com, Inc.＜/strong＞＜/p＞ ＜p＞B Corps are a global movement of more than 2,700 companies in 60 countriesーlike Patagonia, Ben & Jerry's, Kickstarter, Danone North America, and Eileen Fisherーthat are using the power of business as a force for good. B Corps have been certified to have met rigorous standards of social and environmental performance, accountability, and transparency. This book is the authoritative guide to the what, why, and how of B Corp certification.＜/p＞ ＜p＞Coauthors Ryan Honeyman and Dr. Tiffany Jana spoke with the leaders of over 200 B Corps from around the world to get their insights on becoming a Certified B Corp, improving their social and environmental performance, and building a more inclusive economy. The second edition has been completely revised and updated to include a much stronger focus on diversity, equity, and inclusion (DEI). These changes are important because DEI can no longer be a side conversationーit must be a core value for any company that aspires to make money and make a difference.＜/p＞ ＜p＞While this book is framed around the B Corp movement, any company, regardless of size, industry, or location, can use the tools contained here to learn how to build a better business. As the authors vividly demonstrate, using business as a force for good can help you attract and retain the best talent, distinguish your company in a crowded market, and increase trust in your brand.＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。